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Marketing Director

Apply by October 6, 2019 to be considered.

Responsibilities
-    Responsible for developing unique and creative ways to: 

o    Tell the TEDxMcMasterU story. The 2019 event theme is AMBITION.
o    Showcase the speaker lineup
o    Highlight partners & sponsors for their contributions
o    Spread the word about TEDxMcMasterU
o    Encourage attendee registration
o    Encourage speaker applications

-    Responsible for developing and implementing captivating online and/or offline marketing campaigns to encourage speaker participation, partner/sponsor engagement, and to drive attendee registration.
-    Responsible for general maintenance of the TEDxMcMasterU website, including making updates to the website when new speakers are announced, or as new partners/sponsors are added to the event.
-    Responsible for drafting and sending email newsletters to drive attendee registration and keep participants up to date.
-    Management of social media channels including Facebook, Twitter & Instagram.
-    Responsible for managing and generating social media and/or website content leading up to the event to keep participants engaged and excited.
-    Manage the posting of live content & snippets to social media on event day.
-    Work closely with Front of House Director to design, produce and order front of house materials required for event day, including the program brochure, signage, name tags, swag etc. 

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Position Requirements
-    Candidates with marketing, branding, advertising, social media and/or website management experience will be highly considered.
-    Strong social media experience and following is a bonus.
-    Graphic design experience is an asset.
-    Demonstrated maturity and positive attitude.
-    Strong organizational skills and desire to put on a successful event.
-    Strong verbal and written communication skills.
-    Friendly, approachable, and collaborative personality.

 

Additional Application Instructions
-    In addition to submitting the standard application, you are welcome to submit additional sample work to support your application, such as a link to your portfolio, social media account and/or website that you manage.

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