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Marketing Director

Apply by October 6, 2019 to be considered.

Responsibilities
-    Responsible for developing unique and creative ways to: 

o    Tell the TEDxMcMasterU story. The 2019 event theme is AMBITION.
o    Showcase the speaker lineup
o    Highlight partners & sponsors for their contributions
o    Spread the word about TEDxMcMasterU
o    Encourage attendee registration
o    Encourage speaker applications

-    Responsible for developing and implementing captivating online and/or offline marketing campaigns to encourage speaker participation, partner/sponsor engagement, and to drive attendee registration.
-    Responsible for general maintenance of the TEDxMcMasterU website, including making updates to the website when new speakers are announced, or as new partners/sponsors are added to the event.
-    Responsible for drafting and sending email newsletters to drive attendee registration and keep participants up to date.
-    Management of social media channels including Facebook, Twitter & Instagram.
-    Responsible for managing and generating social media and/or website content leading up to the event to keep participants engaged and excited.
-    Manage the posting of live content & snippets to social media on event day.
-    Work closely with Front of House Director to design, produce and order front of house materials required for event day, including the program brochure, signage, name tags, swag etc. 

Position Requirements
-    Candidates with marketing, branding, advertising, social media and/or website management experience will be highly considered.
-    Strong social media experience and following is a bonus.
-    Graphic design experience is an asset.
-    Demonstrated maturity and positive attitude.
-    Strong organizational skills and desire to put on a successful event.
-    Strong verbal and written communication skills.
-    Friendly, approachable, and collaborative personality.

 

Additional Application Instructions
-    In addition to submitting the standard application, you are welcome to submit additional sample work to support your application, such as a link to your portfolio, social media account and/or website that you manage.

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